Profit.co vs WorkBoard: Which is better in 2026?

Both Profit.co and WorkBoard aim to turn strategic goals into measurable results, but they approach OKR execution from very different starting points.

Profit.co packages OKRs alongside project portfolio management, performance reviews, and employee engagement tools in a single modular suite.

WorkBoard, now rebranded as WorkBoardAI following its acquisition of Quantive, focuses on equipping C-suite leaders with AI agents that automate business reviews and surface strategic risks.

The practical difference matters. Profit.co is built to serve everyone from individual contributors to the CEO, while WorkBoard is engineered for the executive layer and expects the rest of the organization to follow.

I tested both platforms to see how they compare across seven categories, and I am also throwing in a bonus pick for teams that find neither tool quite right.

What's new in Profit.co?

Profit.co shipped several notable updates in early 2026. Department-level visibility settings now let admins enforce consistent access controls on new OKRs, and risks and issues tracking at the key result level brings project-style risk management to individual KRs.

The platform also introduced a dual-license tier model that separates full-access users from read-only viewers, making it more affordable to give the entire organization visibility into strategic progress.

What's new in WorkBoard?

WorkBoard completed its acquisition of Quantive in mid-2025, merging two of the largest enterprise OKR platforms. Over 40 enterprises have migrated from Quantive to WorkBoardAI since the deal closed.

The company also made its AI agents generally available, including the Digital Chief of Staff and Leadership Coach. A new Microsoft Copilot agent now brings OKR data directly into Microsoft 365 workflows.

Profit.co vs WorkBoard — in a nutshell

Profit.co positions itself as a modular strategy execution suite where organizations choose the capabilities they need, from OKRs and task management to balanced scorecards and pulse surveys. WorkBoard treats strategy execution as a top-down discipline, routing AI-generated insights and automated business reviews through leadership channels.

In practice, that means Profit.co gives more roles a reason to log in daily. WorkBoard delivers its strongest value in the boardroom and the quarterly review cycle.

Below is a side-by-side snapshot of both platforms, with Mooncamp included as an additional reference point.

Profit.co starts at $7 per user while WorkBoard stays behind a sales wall

Profit.co uses a module-based pricing model where organizations select the capabilities they want (OKRs, Performance Management, PPM, Balanced Scorecard) and receive a tailored quote. A free Launch plan covers up to 5 users with step-by-step OKR creation, alignment views, 7 key result types, and the 300+ KPI library.

The Growth plan starts at $7.00 per user per month on annual billing, adding 1:1 meetings, 360-degree assessments, pulse surveys, SSO, and implementation support. Enterprise pricing requires a sales conversation but includes on-premises deployment and priority support.

I appreciated that Profit.co has no minimum seat requirement, which makes it practical to start small and expand gradually.

Profit.co subscription plans

*billed annually

WorkBoard does not publish any pricing, and the company's pricing page returns a 404 error. Third-party sources consistently estimate the Enterprise tier at approximately $50.00 per user per month with annual billing only.

Implementation fees can range from $500 to over $5,000. WorkBoard also sells OKR Coach Certification programs starting at around $14,975 for 25 participants, which adds significant cost for organizations that want to build internal OKR capability.

WorkBoard subscription plans

Profit.co offers substantially better value at every tier. The Growth plan at $7.00 per user per month is roughly one-seventh of WorkBoard's estimated cost, and the free tier alone covers more ground than most teams need to get started.

Profit.co offers more ways to view your data, but both demand patience

Profit.co packs eight distinct OKR views into its interface: List, Gantt, Progress, Alignment, Heatmap, Hierarchy, Scorecard, and Table. The Cockpit dashboard gives executives a single-screen overview, while department managers can drill into heatmaps and progress bars.

The learning curve is front-loaded. My first session involved more menu-hunting than goal-setting, as the navigation branches into multiple modules — each with its own nested sub-views and settings panels. The information density is high even by enterprise standards.

Once oriented, the variety of views pays off. Different roles genuinely benefit from seeing the same data through different lenses, and the step-by-step OKR creation wizard smooths the process for new users.

WorkBoard's interface is built around the executive's workflow. The "My Objectives" screen surfaces status cards for updates needed, results at risk, and results to celebrate, with assignees, dates, and progress percentages arranged in a dense, spreadsheet-like format below.

The AI conversational layer (the Chief of Staff agent) adds a unique dimension by letting leaders ask natural-language questions about strategic progress. But for individual contributors updating their OKRs, the information density creates friction that slows adoption.

WorkBoard's design feels purpose-built for people who read dashboards for a living. Everyone else faces a steeper onboarding curve than necessary.

Both platforms handle complex OKR programs, but through different lenses

Profit.co supports multi-level cascading across individual, team, department, and corporate objectives with seven key result types (percentage, number, currency, milestone, task-based, activity-based, and custom). The platform also supports Balanced Scorecard methodology alongside OKRs, and strategy roadmaps connect long-term vision to quarterly execution.

The 300+ KPI library provides pre-built metrics that teams can adopt immediately rather than defining everything from scratch. AI-powered OKR authoring suggests objectives and key results based on organizational context.

I found the dual OKR/Balanced Scorecard support genuinely useful for organizations that have not fully committed to one framework. It removes the pressure to choose before you are ready.

WorkBoard approaches goals and OKRs as an enterprise alignment challenge. Its alignment trees visualize how objectives cascade across divisions, and cross-functional dependency tracking identifies gaps where teams are pulling in different directions.

The AI can generate OKRs from strategy documents, converting slide decks into execution paths in seconds. Automated data feeds from Jira, Azure DevOps, and Salesforce keep key results updated without manual input, and the built-in business review framework ties OKR data directly into MBR and QBR narratives.

WorkBoard's strength is coordination at scale. For organizations with thousands of employees and matrixed reporting structures, the dependency tracking and automated data ingestion solve problems that simpler tools cannot.

Profit.co reports for the whole organization while WorkBoard reports for the boardroom

Profit.co's Cockpit dashboard organizes reporting around four phases: Plan, Execute, Engage, and Learn. Organizational progress appears as donut charts with status breakdowns (On Track, At Risk, In Trouble, Completed), and departmental heatmaps use color coding to flag trouble spots at a glance.

Confidence scores and AI-generated check-in summaries add context beyond raw numbers. Exports to PDF, PowerPoint, and email summaries make it straightforward to share progress outside the platform.

The breadth of reporting views means different audiences can extract what they need without requesting custom reports. I used the heatmap view for a quick organizational health check and the Cockpit donut charts for a more detailed status review within the same session.

WorkBoard's reporting centers on AI-generated business reviews, assembling MBR and QBR dashboards that combine OKR progress, workstream status, narrative context, and headline metrics into a single view. Organizational heatmaps provide instant health-checks, and executive scorecards surface the signals that senior leaders care about most.

The reporting is powerful but narrow. It is designed for leadership-level decision making, and individual contributors or team leads get less value from the preconfigured layouts.

WorkBoard excels at eliminating the manual slide deck compilation that plagues quarterly review cycles. But teams that need day-to-day operational reporting will find the focus too top-heavy.

Profit.co is an all-in-one suite while WorkBoard bets on AI agents

What separates Profit.co from lighter OKR tools is the sheer number of use cases it covers without requiring a third-party app. Performance reviews with 360-degree feedback, 9-box talent grids, and calibration workflows handle the HR side. Task management with workboards and Kanban views connects daily execution directly to key results. Project portfolio management gives PMOs a lens into how program-level milestones align with strategic objectives.

Pulse surveys, a recognition module with badges and leaderboard rankings, and structured 1:1 meeting templates fill in the employee engagement layer. The dual-license tier model introduced in early 2026 makes broad deployment more practical by letting stakeholders access read-only views at a reduced per-seat cost.

WorkBoard differentiates through its AI agent architecture rather than feature breadth. The Digital Chief of Staff agent handles strategic alignment, risk identification, and meeting preparation, while the Leadership Coach agent supports performance conversations and helps managers build OKR discipline across their teams.

Built-in workstreams with customizable columns replace the need for a separate project tracking tool within the strategic planning context. The MBR/QBR functionality eliminates the slide deck assembly process entirely.

I noticed that WorkBoard does not include employee engagement tools, surveys, or a standalone performance review module. Organizations that need those capabilities will require additional software.

Profit.co connects to more tools out of the box

Profit.co publishes a connector catalog with over 100 native integrations, and the practical value is that most teams can wire up their existing stack during the trial period. Where WorkBoard concentrates on a handful of deep enterprise partnerships, Profit.co covers the long tail: project management tools like Jira, Asana, and ClickUp sit alongside CRM connectors for Salesforce and HubSpot, DevOps bridges for Azure DevOps, GitHub, and GitLab, and data warehouse links for Snowflake, PostgreSQL, and BigQuery. Slack, Microsoft Teams, and Google Chat round out the communication layer, with Zapier available as a catch-all.

The quantity advantage is real — most organizations will find a native connector rather than needing custom development.

WorkBoard prioritizes depth over breadth. Its Microsoft Copilot agent is the standout, bringing OKR data directly into Microsoft 365 workflows where executives already spend their time, while native integrations with Jira, Azure DevOps, Salesforce, and Workday cover the enterprise essentials.

The Workday partnership is notable for organizations that want to tie OKR progress to workforce planning data. An API is available for custom integrations with systems like Zendesk, SAP, and Marketo.

My impression is that WorkBoard's integrations are deeper where they exist but narrower in total coverage. Teams on Slack or Google Workspace get noticeably less value from the platform than those embedded in the Microsoft ecosystem.

Profit.co is always available while WorkBoard invests in certification

Profit.co provides 24/7 live chat, email support, and phone support across all paid plans, with the support team consistently cited as one of the platform's strongest assets. An OKR University with educational resources and OKR Practitioner certification ($299) rounds out the self-service options.

The Help Center documentation is thorough, and onboarding assistance is included in paid plans. For organizations ramping up OKR practices, the combination of responsive human support and structured learning resources lowers the barrier considerably.

I found the live chat responsive during off-hours, which is unusual for a platform at this price point.

WorkBoard invests heavily in structured OKR enablement, with an OKR Coach Certification program that has graduated over 10,000 practitioners since 2016 and a Results Management Executive certification for leadership. Live virtual classes and in-app guided tours supplement the knowledge base.

Email, chat, and phone support are available, though some users have reported difficulty locating support contact details. The Results Accelerator onboarding program provides dedicated implementation support for new enterprise deployments.

WorkBoard's certification programs are among the most established in the OKR space. But for day-to-day support accessibility, the experience is less consistent than Profit.co's always-on approach.

Final call: Profit.co vs WorkBoard

Profit.co wins 6 out of 7 categories (pricing, user interface, reporting, additional features, integrations, and support) with one draw in OKR management. It is the more complete, more accessible, and more affordable option for deploying OKRs beyond the C-suite.

WorkBoard holds its ground on enterprise alignment. Its AI agents, cross-functional dependency tracking, and automated business reviews are capabilities that no other OKR platform replicates at the same depth.

Choose Profit.co if your organization needs a modular strategy platform that serves every level from individual contributors to executives, and you want to start without a lengthy sales cycle.

Choose WorkBoard if your primary challenge is aligning thousands of employees across matrixed business units and you need AI-powered executive tooling to run your business review cadence.

Outgrowing Profit.co or WorkBoard? Try Mooncamp

Both Profit.co and WorkBoard require significant ramp-up time before organizations see full value, whether from module density or executive-first design. Mooncamp takes a different approach, pairing enterprise-grade strategy execution with an interface that teams across every department adopt quickly.

Where Profit.co locks goal frameworks to OKRs and Balanced Scorecards, and WorkBoard centers everything on top-down alignment, Mooncamp lets organizations define exactly how they want to manage strategy. Custom goal types, statuses, progress models, and cadences adapt to any methodology without forcing a predefined structure.

• Intuitive design that drives company-wide adoption: A clean, award-winning interface that removes the navigation complexity of Profit.co's module-heavy layout and the executive-only orientation of WorkBoard, getting every role productive from their first session.
• Configurable goal architecture for any methodology: Define custom goal types, statuses, fields, and progress calculations to run OKRs, SMART goals, V2MOMs, or any framework your organization uses, without being restricted to preset structures.
• Fully customizable dashboards and analytics: Build dashboards and charts that serve board presentations, quarterly reviews, and weekly team syncs from the same live data, with no fixed templates or external BI tools required.
• Enterprise integrations with the deepest Teams experience: Native connectors for Jira, Power BI, and MS Planner, plus the most advanced Microsoft Teams integration on the market, backed by certified strategy experts with hundreds of successful rollouts.